How
does a local company reinvest into their customers?
The Paradise Yellow Pages Customers
Enjoy Big Returns on their Investment
NFL
PROBOWL AND THE PARADISE YELLOW PAGES: AN ALL-STAR TEAM!
Unarguably the NFL Pro Bowl is one of the biggest events in
Hawaii. The NFL All-Star Game has included among its local
sponsors, The Paradise Yellow Pages. A continuing relationship
since 2003.
The Paradise Yellow Pages will be featured National TV spots
game day, Aloha Stadium score board, and trophy presentation
at half time.
When the NFL leave Hawaii, they will take a little of paradise
with them, The Paradise Yellow Pages.
It is an honor for The Paradise Yellow Pages to be sponsors
of an event that truly benefits Hawaii's economy and ultimately
gives back to Hawaii's people.
Media
Friendly
On
going television spots on Oceanic Cable keep images of the
Paradise Yellow Pages - its signature bird of Paradise and
hula dancer - flashing before the eyes of millions of viewers.
From January 2002 one could hear The Paradise Yellow Pages
commercials played hundreds of times a week on many of the
local radio stations.
There's more.....the Paradise Yellow Pages even hit the glossy pages
of several trade magazines. Among them, Hawaii Bar Journal,
Metropolitan and other local trade mags proudly feature the
warm, sunset-infused colors from the "Paradise"
ads.
The next exciting medium the Paradise Yellow Pages is geared up for
is the worldwide network - the internet.
The
Pacific Business News
Beginning in January 2003,
Pacific Business News, Hawaii's leading business journal,
will feature large-scale ads for The Paradise Yellow Pages. For thirteen
weeks, every back page of the prestigious journal will feature
the colorful look of the Paradise Yellow Pages - all the way through
the end of this canvas in 2003. In other news, the Honolulu
Advertiser will feature a Paradise Yellow Pages' banner in full color.
Just a few more examples of how the Paradise Yellow Pages proudly
reinvests in its loyal customers.
The
Honolulu Advertiser
From
December 2001 to December 2002, The Paradise Yellow Pages was featured
on the front page in the classified section every Sunday.
The year-round advertising campaign was our way of showing
our commitment to our customers - and what better way than
advertising! It's what we know best.
The
Merry Monarch Festival 2002
The
tradition of hula in Hawai'i is special and unique to our
islands. It is in this Hawaiian tradition that the Paradise Yellow Pages honors a tradition that gives Hawai'i its signature
characteristic, aloha. In the spirit of aloha, the Paradise Yellow Pages proudly helped run commercials during the Merry Monarch
festival on the Big Island in April 2002.
Performances
in Paradise
Always a continued sponsor of local productions at The Diamond
Head Theatre.
One
Flew Over the Cuckoo's Nest, the novel written by Ken Kesey
but later made famous by Jack Nicholson in his career-defining
performance, comes to Hawaii's Diamond Head Theatre stage.
The Paradise Yellow Pages sponsors such local talent - especially
anyone who attempts a performance on par with Nicholson's
crazed character. Bravo and "break a leg"!
Concerts
in Paradise
"Concerts
in Paradise" was a major success. Two of Hawaii's most
famous bands - Ho'okena and the Makaha Sons - performed live
at the Ala Moana Center Stage on October 20, 2002 and again
on November 30, 2002.
The
concerts, generously supported by the Paradise Yellow Pages, were
a hit with local audiences. Already, another concert series
is being planned and underway. Paradise Yellow Pages proudly
supports the arts and culture of Hawai'i.
The
Right Stuff, The New Product Show
The Paradise Yellow Pages was a proud sponsor of the 2002
Food and New Product Show held at the Blaisdell Center. From
October 18 through October 21, the Paradise Yellow Pages' booth held
court with other new and exciting products.
Over 30,000 people attended the show.
Mufi
and The Paradise Yellow Pages Rock the Vote
This past election season (2002), the Paradise
Yellow Pages partnered with local official Mufi Hanneman in
his campaign to promote voter registration in the 2002 Gubernatorial
Elections. This important partnership put The Paradise Yellow
Pages at the forefront of the voter registration ad campaign,
pushing for a higher voter turn-out in what proved to be one
of the most pivotal political campaigns in Hawaii's history.
Tee Off with The Paradise Yellow Pages
A tradition begins at The Paradise Yellow Pages.
In March 2002, The Paradise Yellow Pages sponsored the First
Annual Golf Tournament for their clients. Each year the event
grows with stories and fun.
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